Fusing luxurious “Royal Dye” cotton with an unsurpassed level of innovation and comfort, European Culture debuts from the Abruzzo region in Italy. The collection is best described as “creatively classic,” where asymmetric and avant guard silhouettes are as timeless as most the basic pieces; creating looks that are versatile and travel friendly.

European Culture brings to the U.S. market a unique sophistication, marrying an athletic and dressy sensibility. The collection experiments with a range of cotton processes and fabrics, from voiles to sateens in an impressive color palette. The pieces are primarily knit driven and feature unexpected fusions of monochromatic knit and woven piecing. The garments feature old Italian workmanship and each item is artisianally constructed, fusing various fabrics by hand. The collection is all about texture, dimension and shape and is classification driven, offering fantastic dresses, tops, shorts, pants, skirts and jackets. The items make a statement mixed and matched to create a modern and dynamic expression of individuality.

European Culture men’s will be making its grand debut stateside for Fall 2007.